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It's the precise content of the pages of your site. It's a major think about increasing your web page rank. Your content material shouldn't be centered only on the major search engines; you must also consider your visitors in thoughts while writing the content material. There are a number of essential issues to have in mind while writing content material. Keep away from copying content material from another site or blog. Thank you for posting this! ’s very useful data. Please examine the part "Test Out Questions in Your Title Tags" in my opininion there is a mistake in diagram - title with/ without questions. You might want to swap the diagram bars if title with questions have increased CTR. Thanks Dorota. Are you sure? The "title with question" bar has the next CTR.